The leading Salesforce Agency in Ingelheim am Rhein

Salesforce is a CRM software solution that complies with the GDPR for centralised and cross-departmental customer relationship management. Sales, marketing, e-commerce and customer service can access a uniform data basis for customer relationship management.

In principle, a distinction is made between Salesforce Classic and Salesforce Lightning. Lightning is the further development of the Classic version and has a newly designed user interface, a component-based App Builder as well as other functions that are intended to increase productivity and optimise workflows.

The goal of both software solutions is to efficiently manage all contact data in one place as well as to personalise customer interaction, which should sustainably strengthen customer loyalty.

In the meantime, Salesforce’s portfolio includes not only flexible cloud-based CRM solutions, but also a range of different cloud products, which are differentiated according to functional aspects and specific industries.

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Alina Schimansky
Marketing & Advertising

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