Putting patients at the Heart of everything with Bavarian Nordic
8awake is the Leading Agency of Bavarian Nordic Germany
As the full-service agency for Bavarian Nordic, we successfully put patients at the heart of our work. To achieve this, we work closely with the Bavarian Nordic marketing teams to produce modern and captivating marketing materials for effective customer engagement. We actively support the team with product launches, the identification of suitable key messages, the development of powerful creatives, as well as the production and adaptation of individual assets for channel-specific requirements.
Easy-to-understand patient brochures and patient flyers
Our mission is to provide healthcare professionals and patients with clear and understandable information about the best possible treatment options. For this purpose, we work with Bavarian Nordic to develop attractive patient brochures and patient flyers that present medical information in an easily accessible and comprehensive way. By working closely with the customer, we ensure that medical approval processes run effectively and smoothly and that materials reach the customer as soon as possible.
Effective and emotionally engaging campaigns
Our collaboration also includes the development of powerful and emotionally charged campaign visuals that raise awareness of important health topics and connect with the target audience on a deep and personal level. With our creative mindset and a clear focus on the needs and feelings of patients, we design visually appealing and touching campaign visuals. They not only help to communicate the key messages effectively, but also create a lasting connection between Bavarian Nordic and its customers.
Complex topics explained in a simple way with the help of appealing animations
We use animations and moving visuals to explain complex medical topics to patients and healthcare professionals. Detailed but easily followable animations are used, for example, to explain the course of a tick-borne encephalitis (TBE) clearly and comprehensibly. In addition, we use animations to effectively visualize the claims of medical products or the key messages of campaigns.
E-Detailing: development and design of interactive folders for Veeva and the sales force
To equip sales reps with the best support for upcoming appointments with doctors, we work with Bavarian Nordic to design and develop outstanding e-detailing materials for Veeva. Our e-detailing materials explain the benefits and unique selling points of products and other relevant information in a simple, understandable and attractive way.
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